Rich guy's. Who else. An estimation of Jeff Bezos, the googly eyed owner of Amazon based on the past year is 19 million an hour. Broken down further, with the increase to $15 hr. to his employees, is their annual salary every 11.5 seconds he rakes in. He and any of the other 5%'s could pick up a set of these babies and never bat an eye. A stark reminder of the system created to enable this niche market.