Yeah; I am wondering if people exposed to better sound would not just look for better looking equipment. I asked because I truely would not know how to even begin to understand the workings of the consumer mentality. Also I am pondering whether Mr. Geddes's point is that he knows he will not persuede the general public but in fact wonders will he be able to impact the debate within the audio community as seriously as research on this level should. I think that is actually his target audience. It would be a sad commentary on human nature were his work to be ignored by the very people he seeks to involve in the process. And to see at least the results of recording experts who apply some of the empirical conclusions expressed in the text.
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