A/B Testing/Weber Fachner Law

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Posted by manualblock [ 69.112.69.86 ] on June 14, 2005 at 10:24:39:

In the process of reading through some IRE journals in an attempt to gain some understanding regarding AB testing I have come across the mention of this phenomena several times. Does anyone know if it is genuine and if so what impact this effect may have on testing modalities?


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